Viral Video: Chris Hadfield Rocks in Outer Space
One of the most crucial content challenges to resolve is effective coordination of everyone involved in creating, publishing, and distributing content—and that’s likely to be almost everyone in your organization.
A few years ago, a hive of content-related job titles made the rounds, which showed some of the core people involved in the content process.
This hive can be an eye-opener, especially if you thought that creating effective content only involves writing and posting to the Web.
But as anyone who’s ever looked for a content-related position knows, job titles aren’t exactly standardized—a “Producer” in one organization might be in charge of shooting, editing, and posting video content, while elsewhere the role could be focused on entering content into a content management system and then distributing it on a wide variety of platforms and channels.
Fuzzy job titles are problematic for job seekers and recruiters, but also for internal and external clients. They have a content-related request…but who is responsible?
It needs to be posted on the website, so I talk to…the Web Producer?
It’s a marketing brochure…the Marketing Manager?
I want to post this on Facebook and Twitter…the Community Manager?
It needs a short paragraph…the Web writer?
All of the above…the Content Strategist?
On Friday May 10th, the EMP (Experience Music Project) exhibition The Art of Video Games signed off in the same awesome way it signed on, with an epic night of gaming.
As described on the EMP website, this exhibition was a way to “Explore 40 years of visual effects, creative storytelling, and technological innovation in video games through hands-on gaming consoles and interviews with the artists, producers, and designers that defined the genre and brought new electric meaning to the word ‘game’.”From Pac-man to Bioshock, from card games to influential speakers, at the closing night of this extensive exhibition there was something for every genre of nerd to enjoy.
In the Sky church, attendees lined up to battle it out at Madden, Old School Donkey Kong and a myriad of other games on massive floor to ceiling screens. One could also get a lil liquid courage, participate in an epic 10 person Bomberman match, or just hang back, people watch post on Reddit.
Not into big crowds? It’s cool, they had you covered. For a more private gaming experience, you could head down to the portal room and get your game fix on a smaller screen in one of the many stalls separated with Zelda-esque metal acanthus walls. Continue reading
Hi everyone–it’s been a long time since I’ve posted my last Viral Video! Since then, I’ve become a part of the MCDM Fellows, which is a pretty awesome group of alums who are charged with making the world a better place, filled with magical sparkly unicorns. (Well, actually, we’re charged with helping current students by giving skills workshops and acting as a liaison between the current students, faculty, and alumni. But that’s totally the same thing, right?)
Anyhoo, we are really excited about this weekend’s MCDM Connect event–the first of the Fellows’ party offerings to the newly-christened CommLead community. Wine World is the place to be on Saturday, where we’ll eat, drink, make merry, and–of course!–have a little digital fun. We want you all to come and meet new people and make new connections within the community.
We also want you to participate! It’s not hard, and we promise you’ll have fun. Have 5-10 minutes of passion or expertise on a topic? Give a Lightning Talk! Want to interact with a smallish group and actually delve into something that interests you? Sign up with an idea for a group discussion! We don’t want slides, grand presentations, or extensive coverage–what we want is people to come and interact with other people about aspects of digital media that they love–bring your topic, and we’ll give you the time and space to chat it up.
So, fill out the form below, come to the party, and Connect with us. We’ll see you on Saturday!
#Gameoverman, this was the hash tag to use if you were lucky enough to have made it to the epic Madden battle between select Seahawks team members at game night, the party that signaled the end of The Art of Video Games exhibition at the EMP (Experience Music Project).
As the crowd started to gather & the Seahawks made their way side stage, the smack talk began. Doug Baldwin, Percy Harvin, Richard Sherman, and Earl Thomas were dishing it out to one another& making bets on who would come out on top.
While his fellow team members were facing off, Richard Sherman, the most mild mannered of the Seahawks was asked to MC… this made things interesting. Making remarks like “He tries to catch with his feet” Sherman kept the crowd laughing & even went down and asked fans a few questions.
When it came time to put down the mic and pick up the controller, Sherman’s signature snark never wavered. He continued to talk smack throughout & eventually, we even got to see him do a lil’ victory dance which I managed to capture via vine.
In the time leading up to the Seahawk showdown, tweets with this hash tag were displayed side screen on the massive floor to ceiling screes in the Sky Church. Event attendees were encouraged to participate in a tweet-off, the prize? A chance to face off against Seattle Seahawk Bobby Wagner. I decided to throw my snarky twitter hat in the ring, I was not chosen.
Instead, they picked some dude named Devin Galloway (@AllMotorVtec) who actually know what he was doing.
As Devin and Bobby played hard, Richard Sherman took to the Mic again and kept the smack talk going (surprise surprise) It was an intense match with fan Devin Galloway tying up the game at one point, but, eventually Bobby took him down and emerged victorious.
To summarize: This event was awesome & I had a crap ton of fun watching football players play video games.
Michael Fox is KIROtv.com’s Emmy-award winning Web Videographer & Producer. He’s been working at KIRO 7 studios on the corner of 3rd and Broad in Seattle for the last six years.
Want a Job in New Media News? Michael Fox has tips:
1) Network, network, network. Go job shadow, ask questions, and LISTEN to the answers. If someone has a job you could see yourself doing, set up an informational interview, pick their brain. And when you’re done, always send a follow-up “Thank you.” It will impress.
2) Learn to do as much as you can. Think you’re a good shooter? Learn how to edit. Don’t know much about content management systems, get some practice. The more skills you can bring to the table when interviewing the better. More and more companies are looking for people who can operate as a “one man band.” They want people who can shoot, edit, write, produce and then post online.
3) Every day you step out into the world challenge yourself with the questions, “What’s the story here?” “How would I shoot an interview with that person?” “How would the lighting in this setting affect me getting good shots?” “Where can I attach a lav mic and get natural sound to help tell the story?” Simulating this in your head will prepare you better for when you actually have to execute a shoot under similar circumstances. And always remember, regardless of where you are in the world, “THERE’S A STORY HERE.”
Besides tips, Fox had some answers for any new media journalist grappling with issuezs of the day.