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Author Archives: FlipTheMedia

Books that Talk, Taking on Literacy and Global Poverty

This post was produced as part of the UW Comm Department’s undergraduate Entrepreneurial Journalism course. By Alysa Hullett While Americans are tapping away at their iPads, Ghanaians are listening to their “Talking Books.” In many developing nations, poverty means illiteracy. Without … Continue reading


Divide and Conquer: Customer Loyalty Mobile Apps Abound

Special to Flip by Katherine Loh I was sitting at a local coffee shop when I witnessed a rather common, but painful situation. The cashier handed a gentleman his credit card after he swiped his $8 total for two. As … Continue reading


What the Cr(app): Lulu – it’s – well… a lulu

Special to Flip the Media by Iku Kawachi Of all of the applications of ever-ubiquitous social media that make us wonder what the world has come to, perhaps none is more likely to disgust us than this one: Lulu, an … Continue reading


Seattle Theater Grapples with Decision to go Digital

This post was produced as part of the UW Comm Department’s undergraduate Entrepreneurial Journalism course. By Megan Manning Hollywood has declared 35–millimeter film officially dead. We should have seen this coming.  Production companies and movie studios the world over have been attempting … Continue reading


Will the Participatory Culture be the End of Brand Marketing?

This post highlights the work of MCDM students.  By Matt Davis & Ryan Risenmay The age of the empowered consumer has eroded the foundations of traditional brand marketing.  The one-to-many broadcast approach of “message” style marketing used over the past … Continue reading


New [Media] Love: Long-distance Relationships in the Digital Age

This post was produced as part of the UW Comm Department’s undergraduate Entrepreneurial Journalism course. By Steven Dolan It’s 2 a.m. and I’m laughing at the computer screen. “I have to go to bed,” I say. “I love you.” To the … Continue reading


Transmedia Success of Angry Birds

This post is a piece written by a student in the the Communication Strategies in Video Games and Virtual Worlds class in the MCDM program. Flip the Media will be featuring longer pieces that are written for various classes offered in … Continue reading


Full Tilt’s Sweet Success: A Mix of Tradition and Technology

By Caroline Gabriel This post was produced as part of the UW Comm Department’s undergraduate Entrepreneurial Journalism course. “Other ice cream shops are really fancy, but I’ve heard this be described as a dive bar for kids,” said Lina Sepulveda, an … Continue reading


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