Comments on: MTV learns from HULU http://flipthemedia.com/index.php/2008/10/mtv-learns-from-hulu/ A blog about the digital media revolution Tue, 07 Sep 2010 07:17:46 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Pei-chieh http://flipthemedia.com/index.php/2008/10/mtv-learns-from-hulu/comment-page-1/#comment-1251 Pei-chieh Mon, 03 Nov 2008 18:13:25 +0000 http://flipthemedia.com/?p=1723#comment-1251 Maybe TV shows are produced by fans on the Internet and traditional media companies buy from them? Maybe TV shows are produced by fans on the Internet and traditional media companies buy from them?

]]> By: Nabil http://flipthemedia.com/index.php/2008/10/mtv-learns-from-hulu/comment-page-1/#comment-1239 Nabil Fri, 31 Oct 2008 01:19:31 +0000 http://flipthemedia.com/?p=1723#comment-1239 I have a sneaking suspicion that mtvmusic.com grew out of two related elements: Viacom (MTV's parent company) sued YouTube for copyright infringement two years ago for posting a number of music videos they claimed broadcast rights on. So, by providing the service themselves, they 1) strengthen their case against YouTube by closing potential defenses (Accessibility for instance), and 2) allow them to take over a (now proven) source of revenue. I'm not making a moral judgement on the reasoning, but it seems a fair reasoning for why they'd do this now. My prediction is that we're going to start seeing traditional media companies (such as Viacom, NBC Universal, Newscorp, others) further embrace online distribution models by funding shows specifically for a web-based audience. There have been a few toes in the pool so far, but I expect to see an array of full series done for a web audience, funded by a large media company, within the next year. I have a sneaking suspicion that mtvmusic.com grew out of two related elements: Viacom (MTV’s parent company) sued YouTube for copyright infringement two years ago for posting a number of music videos they claimed broadcast rights on. So, by providing the service themselves, they 1) strengthen their case against YouTube by closing potential defenses (Accessibility for instance), and 2) allow them to take over a (now proven) source of revenue. I’m not making a moral judgement on the reasoning, but it seems a fair reasoning for why they’d do this now.

My prediction is that we’re going to start seeing traditional media companies (such as Viacom, NBC Universal, Newscorp, others) further embrace online distribution models by funding shows specifically for a web-based audience. There have been a few toes in the pool so far, but I expect to see an array of full series done for a web audience, funded by a large media company, within the next year.

]]> By: mwalls2 http://flipthemedia.com/index.php/2008/10/mtv-learns-from-hulu/comment-page-1/#comment-1238 mwalls2 Thu, 30 Oct 2008 18:11:52 +0000 http://flipthemedia.com/?p=1723#comment-1238 Maybe the next prediction would be user and fan generated television content created just for the web? Like the <a href="http://www.startreknewvoyages.com/index.html" rel="nofollow">Star Trek: New Voyages</a> series? Maybe the next prediction would be user and fan generated television content created just for the web? Like the Star Trek: New Voyages series?

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