Posted by
Harry Hayward on
Tuesday, January 19th, 2010 at 5:05 pm
Trust is perhaps the most critical element as the media become “democratic, decentralized and diverse” as Hanson Hosein stated early in his presentation, “The Storyteller Uprising” at Seattle’s Town Hall. There are many experiments in developing trust, like NPR’s model … Continue reading
If you’re a young company, getting on the Oprah show can mean a pot of gold – it can also make you plenty nervous about ramping up to the anticipated demand. Despite her mainstream platform, Oprah Winfrey practices social networking … Continue reading
Many of us in MCDM have a working knowledge of pocketmedia, but so far the term has escaped a clear definition -it’s not in wikipedia, can’t find it in Shirky’s writings, so I think it is up to us to … Continue reading
On Tuesday, March 17, 2009, the Seattle Post Intelligencer will cease operations as a print newspaper. Seattle PI.com will be re-launched with a new vision and staff. Summarizing the words of Executive Producer Michelle Nicolosi, here are the salient points … Continue reading
A recent article in MediaPost captures one of the more interesting issues in branding today. When do you draw the line on user generated content that impinges on your brand? There have been a number of notable infringements that could … Continue reading
Posted by
Harry Hayward on
Friday, February 20th, 2009 at 10:02 am
I just ran across a new slideshare app that makes it really easy to add sound or music to your slide shows. John Boutelle, Slideshare founder, gives a cool tutorial – with his voice recorded – maybe he’s not really … Continue reading
Posted by
Harry Hayward on
Thursday, February 19th, 2009 at 11:19 am
Social networking takes many forms. My wife sent me this link because she thought the message was great. It’s a site called Born Again American and it was started by the venerable Norman Lear as a way of re-invigorating people’s … Continue reading
Posted by
Harry Hayward on
Monday, December 1st, 2008 at 10:10 am
The “brand” Shaquille O’Neal received an unexpected boost from an impostor who used Twitter to share with Shaq’s fans. Or did he? The impostor was actually a 33 year old fan, and when Shaq and his publicist found out, Shaq … Continue reading