Social Media
The Networked Consumer: Facebook is a Shopping Mall with No Stores
E-commerce in the (social) networked environment is different from e-commerce in the past. We are all familiar with being bombarded with commercial messages, through online video commercials, banner ads and pop up windows. We have learned to avoid, deflect and tune … Continue reading
What Gladwell Got Wrong: International Nonprofits’ Strong Digital Ties
Last year, in a now-infamous article titled Small Change Malcolm Gladwell used the phrase “weak ties” to describe relationships predicated on and perpetuated within social media networks. He argued that this type of activism “makes it easier for activists to … Continue reading
The Networked Consumer: Social Commerce Challenges
Consumers are increasingly skeptical of traditional advertising, more likely to trust peers for product recommendations and completely networked – and as the digital natives move out of the dorms and into the business world, this trend is only going to … Continue reading
E-Readers and e-Tail in the Middle East
In a previous post, I wrote about some driving trends in the Arabic speaking media world and I wrote about a cloud-based publishing platform. This post moves closer to the end-user by focusing on new e-reader technologies as well as … Continue reading
iPad’s Days on Top of World Are Numbered
Every manufacturer and OS developer out there seems to want a share of the next huge thing in consumer technology – and everyone seems to think that the next revolution is the tablet. Of course, the Apple iPad was the … Continue reading
Arab World Hungry for Native Digital Content
The role played by digital media in the recent political upheavals in Egypt, Tunisia and elsewhere in the Arab World dominated conversations at this year’s Abu Dhabi Media Summit, held last month in the United Arab Emirates. However, the entrepreneurs, … Continue reading
How I Got 3541 Facebook Friends
I first joined Facebook because it seemed like a good way to stay in touch with close friends and family who are scattered across the country (What a quaint idea that seems like now). But I didn’t get really serious … Continue reading
Reversing the Roles: Why Developed Countries Will Import Technology from Emerging Markets
Emerging markets are developing fascinating and efficient business models that challenge the way even developed countries are operating. This week’s Four Peaks Salon guest Jessica Rothenberg-Aalami points out that the innovations of emerging markets are making them attractive partners for … Continue reading
