At the Crossroads of Media, Culture and Technology
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  • Is Facebook a “Fad?”

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    Published May 21, 2012 at 9:58 am Facebook’s brief 13% spike in share price on Friday morning after its public trading debut on NASDAQ instantly elevated the social network’s market capitalization to $117.7 – ...

    Is Facebook a “Fad?”
  • Balancing the “Push” of Ads with the “Pull” of Social

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    Published May 14, 2012 at 1:40 pm Back in January, Proctor and Gamble kicked off the New Year with a shocking announcement for marketers. With a flat market share and under pressure from investors, the administrat ...

    Balancing the “Push” of Ads with the “Pull” of Social
  • Kick(starting) the Tires of a New Content Model: Part 3

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    Published May 11, 2012 at 10:54 am Well, my Kickstarter project is over. As I predicted in Part 2, I didn’t reach my funding goal, and the 30 days the campaign ran ended without a savior sugar momma coming forward ...

    Kick(starting) the Tires of a New Content Model: Part 3
  • Facebook IPO Woes

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    Published May 2, 2012 at 9:43 am The countdown to Facebook’s highly anticipated IPO has begun. On April 23rd, Facebook filed its latest amendment to its registration with SEC.  According to the filing, Facebook ...

    Facebook IPO Woes
  • The Analog-ist: Martians and Media

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    Published April 27, 2012 at 9:32 am I have fond memories of old Sesame Street skits in which a pair of Martians try to understand Earth technology, sometimes consulting a manual for reference. Here’s my favorit ...

    The Analog-ist: Martians and Media
  • Hacking Edu: You Too Can Attend MIT

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    Published April 26, 2012 at 9:59 am   Thinking back to the first Hacking Edu event two weeks ago, one question I was left with was, Is higher education, in its current form, facing the threat of irrelevance? I t ...

    Hacking Edu: You Too Can Attend MIT
  • Hacking Edu Finale Tonight at Jet City Improv: How deep is the crisis facing Higher Ed?

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    Published April 25, 2012 at 12:33 pm This month’s Four Peaks Hacking Edu series draws to a close tonight – or more aptly – moves onto a new series of initiatives. Despite the month’s hyperbolic “crisis” pr ...

    Hacking Edu Finale Tonight at Jet City Improv: How deep is the crisis facing Higher Ed?
  • Gawker’s Deep Throat at Fox Gags

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    Published April 24, 2012 at 4:28 pm Well it took less than 4 days for Gawker’s heralded Fox Mole, Joe Muto, to be found out, suspended, dismissed and slapped with a cease and desist order by Fox News. On April 10 G ...

    Gawker’s Deep Throat at Fox Gags
  • Hacking EDU: Discussing Education Reform During Husky Fest

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    Published April 23, 2012 at 8:00 am During a rainy kick-off to Husky Fest this past Thursday, the MCDM team was center stage for the entire day and strongly committed to discussing ways to transform education as we k ...

    Hacking EDU: Discussing Education Reform During Husky Fest
  • Pat Summitt Leaves Her Mark on Basketball and Online

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    Published April 19, 2012 at 12:18 pm Yesterday was a big news day–full of many big stories – the NHL playoffs, the passing of Dick Clark (America Bandstand), and the ongoing Secret Service scandal.  But the bigge ...

    Pat Summitt Leaves Her Mark on Basketball and Online
  • Coveted Pulitzers Awarded to Online Publications For the First Time

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    Published April 16, 2012 at 3:07 pm Politico and the Huffington Post are the first online only publications to receive the prestigious Pulitzer Prize for journalism. The 2012 awards were announced today in New York ...

    Coveted Pulitzers Awarded to Online Publications For the First Time
  • Instagram Alternatives if Facebook Ruins It for You

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    Published April 16, 2012 at 12:07 pm “The photos you take on Instagram are owned by you,” stressed co-founder Kevin Systrom during a SXSW panel on mobile photography last month,  “they’re always going to ...

    Instagram Alternatives if Facebook Ruins It for You
  • Hacking the Table with Michael Hebb and Chase Jarvis

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    Published April 13, 2012 at 9:06 am April 12th found the Hacking Edu team sitting at the table with several education influencers (UPDATE: check out who they are). Hosted by One Pot’s Michael Hebb at Chase Jarv ...

    Hacking the Table with Michael Hebb and Chase Jarvis
  • I’ll Give You $1 Billion For a Good Mobile Experience

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    Published April 13, 2012 at 8:18 am When I first saw the numbers I was astounded. That Facebook would pay $1 billion for Instagram, a company with 13 employees that has only been around for 2 or so years and has $0 ...

    I’ll Give You $1 Billion For a Good Mobile Experience
  • Ghost in the Wire: The Education Crisis

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    Published April 12, 2012 at 9:55 am All this talk of Hacking Education and the crisis in Higher Ed reminded me of this old Kaplan University commercial, entitled “Your Time.” The logic of the commercial is pretty ...

    Ghost in the Wire: The Education Crisis

Live Streaming vs Needing to be Present: The Green Room Sessions of Kimya Dawson and dream hampton

Sometimes inserting technology and digital media into a conversation can alter the outcome in a negative way. Having bright lights and cameras inside of an intimate setting intrinsically alters the flow of the discussion. But often, the stories that are told in intimate settings deserve to live on if you can find the right balance.

Such was the case with deciding whether to film last week’s heavy-hearted conversation between Olympia-based singer songwriter Kimya Dawson and Detroit-based writer, and filmmaker dream hampton. Both are highly analog individuals with strong presences online. They have an engrained understanding of the need to switch between hyper-connectedness and simply turning everything off which created an important paradox for us. The natural inclination for many of us in the MCDM program is to capture stories with authenticity. Given that MCDM is now partnered with Michael Hebb’s salon style Night School events, filming portions of them are key for the story to live on, but having a camera running the entire time changes the nature of the events themselves.

Luckily, we found a happy balance. Below check out footage that Scott Macklin pieced together from the green room sessions of Kimya and dream laughing about motherhood as Kimya sings a personal ode to her five year old daughter. It’s precious and only a handful of us witnessed this in person. After that check out a full live stream of the green room session itself with nuggets of wisdom galore from both of these women.


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Viral Video of the Week–Beygairat Brigade

I was turned on to this video by one of our esteemed editors (Hi, Jonathan!). And I love it.

This is why we’re here–at the crossroads of media, culture, and technology. It’s so easy to sit and click on the “donate now” tab on the social change fundraising page, but quite another to endanger your life because you post a music video on YouTube.

A little background: Beygairat Brigade are three young Pakistani men whose satire video “Aalu Anday” has become a huge success in their home country as well as now being forwarded around the world. Not only does it have a meaningful message about the dangers of extremism, but it’s a really good song, too.

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The Elephant in the Room: Monetization

A few months ago, I was collaborating new media models with both journalists and developers at a Knight-Mozilla News Challenge event in Seattle called hacks/hackers. About halfway through our brainstorm, a brave Seattle Times journalist spoke up and asked:

“But wait, what about the elephant in the room?”

(blank stares)

“You know…monetization.”

(frustrated stares).

Oh, yeah, that.

Indeed, monetization is the question everyone is asking about regarding the future of journalism, and no one really seems to have an answer for yet either. How on earth are we as journalists supposed to earn money for our content when online advertising revenue is dropping and people are so used to getting news content for free?

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Infographics–simple and awesome

The following infographic is truly amazing. The backstory: during the summer, NPR polled their listeners to find the 100 greatest sci-fi and fantasy novels of all time. The lovely people at SF Signal then took that list and created the most amazing interactive flowchart ever.

It’s amazing because what could just have remained a simple list (and seriously, who has time to go through 100 books these days?), has become almost a game. The questions that guide the reader through the chart are witty, and help one navigate through the choices to find likely reading candidates. They also provide entertainment for those people (me) who may already have read some (most) of the list (did I mention that I’m a geek?).

There’s even a non-pictorial version of the flowchart, which takes you through the questions using a questionnaire model.

This flowchart goes to show that a really useful infographic doesn’t have to be complicated. It doesn’t have to be designed in Illustrator, by a graphic arts major. All that a good infographic needs to do is to present the relevant information in a visual format that helps the reader to make better sense of the data. SF Signal elevates the lowly flowchart into a thing of geek beauty.


Lost Steve Jobs Interview Showing in Seattle Nov 16-17 at Metro Cinemas

You didn’t really think Steve Jobs mania was over did you? The news that came out today from Silicon Valley may be a sign that it’s only just begun. In the wake of the computing pioneer’s death last month there’s been no shortage of material about Jobs coming forward including a high profile biography, a 60 Minutes special, and a host of online moratoriums from all over the globe. That all made sense. But a sign that posthumous fame is really working occurs when folks come out of seemingly nowhere with substandard material and are ready to make a buck.

It’s come out today that a lost Steve Jobs interview from 1995 was not only “discovered” in London recently but is now slated to show in major motion theaters across select cities in the United States. Steve Jobs: The Lost Interview is scheduled to debut in various Landmark Theater’s starting the third week of November. The footage is from an interview Jobs did with did with Robert Cringely for a public TV series called “Triumph of the Nerds: The Rise of Accidental Empires.” I’ve watched most of it throughout the day and there are some high points for sure. You can see Jobs’ more combative, cranky side come out as he talks about being fired from Apple and his rant against Microsoft. You see his human side most importantly. You see him sneeze, ask to stop and answer questions again, and you get beyond what Jobs was like while unveiling a new product and see what he’s really like reminiscing about the rise of Apple, even before Apple became the beast we know it to be today.

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Get the Inside Scoop on 5 Strategies to Create Buzz

Are you ready to supercharge your company’s story telling strategy? Creating viral buzz for your startup, is easier than you think if you know the industry’s inside secrets. So clean off your whiteboard, grab a marker and get ready to go “backstage” to learn the Top 5 Buzz Tips from Seattle’s tech media elite.

On October 13th, the MIT Enterprise Forum Northwest hosted the program, “Pitch, Don’t Spin – How to Create Buzz Around your Start-up” featuring a panel of five seasoned news experts: John Cook, Co-founder, GeekWire, Brier Dudley, Technology Columnist, Seattle Times, Leslie Helm, Editor, Seattle Business Magazine, Mike Davidson, Vice President, Social News, msnbc.com and CEO, Newsvine and Curt Woodward, Senior Editor, Xconomy.

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Viral Video of the Week–Michael

It’s Friday, which means that it’s time for another Viral Video of the Week. Hooray!

This week, I’ve selected a commercial video which has gone gangbusters. It was released only a month ago, and has seen more than ten million hits–and those are only the views on the primary YouTube upload. Wowzer.

Obviously, someone at Sony is doing something right. Not only are people watching this video, but they’re talking about it–arguing about it, even  (read the comments).  All this spells advertising gold.

Well played, Sony.

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Video Syndication – what are we paying for?

With the rise of online video sites such as YouTube, Vimeo and Viddler, the almighty video view count has become increasingly more important as a way of ranking success. Success of not only the producer, but also those paid to promote or “syndicate” online videos. While some of us might be uploading videos we think will quickly become the next YouTube sensation, we shouldn’t be disappointed when we only get 100 views and others with similar videos have thousands – they’re likely paying for them.

Online video syndication services have been around for several years and are helping many businesses, advertising agencies and producers transition from paid television ads to paid online video ads. While many of these services provide legitimate ways of attracting consumers to the videos, others have developed ways of short-cutting the process to quickly increase view counts and other forms of engagement.

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