Flip the Media
A blog about the digital media revolution

Down in Half Moon Bay, Robert Scoble started a discussion on Sunday about the value of “creation” versus “curation” — a discussion centered around Wednesday’s media event at 1 Infinite Loop, Cupertino. Should he attend the Steve Jobs press event and “create” original copy, an eye-witness report? Or should he sit in Half Moon Bay and “curate” news and commentary for his readers? Which path would add the most value?

Curation is a buzz word in journalism and social media circles. I don’t think that curating digital content — news and information — is the same as curating an exhibit of Degas. On the web, we don’t want to see the entirety of each artifact: each article, Tweet, video and op-ed that, in this case, Robert might use to provide us with his unique point of view on Apple’s newest gadget. Instead, we want Robert to pull the best bits (no pun intended) and synthesize them into a coherent narrative.

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Kindle DX and Kindle 2

Amazon made an announcement last week about the Kindle e-reader and changes to their royalty scheme for authors that may have caught your eye. I will do a quick recap:

Amazon announced it is providing authors and publishers with a “70% royalty option” for books sold on the Kindle. The new royalty regimen seems to be squarely aimed at keeping Amazon as the’ top of mind’ publisher for e-books, especially in light of the enormous number of new readers that were unveiled at the recent Consumer Electronics Show (CES) and the breathlessly awaited arrival of an Apple tablet device. The new percentage of 70%, from the current royalty of 35% per title, comes with a number of restrictions. These include:

  • The actual price of the book must fall between $2.99 and $9.99 and be at least 20% below the lowest price of a physical edition of the same book.
  • It has to sell for the same price, or less, as it does with competing booksellers.
  • It has to be available everywhere the author or publisher has intellectual property rights.

According to Amazon’s announcement, “the 70 percent royalty option is for in-copyright works and is unavailable for works published before 1923 (a.k.a. public domain books). At launch, the 70 percent royalty option will only be available for books sold in the United States.” To see the entire announcement, go here.

My take: The royalties question is very important to authors, obviously, as that’s how they eat.  Amazon’s announcement has a sobering effect on competitors and publishing houses, as many authors may opt to move their works to direct publishing by Amazon, foregoing the services (and fees) associated with working with a publishing house.

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For years, Nintendo has ruled the mobile gaming world, first with the Game Boy, then with the DS Lite. After an amazing run, though, the torch is being passed. Not to another gaming company, but to smart phone makers Google and Apple.

Over the next decade I believe smart phones will be where most gaming innovation will happen. The market for smart phone games is booming. A recent New York Times article reported that games make up more than half of the billion downloads from the Apple App Store. The App Store has about 15,000 games for the iPhone, and the Android Market has about 3,000 for Google Android devices.

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Trust is perhaps the most critical element as the media become “democratic, decentralized and diverse” as Hanson Hosein stated early in his presentation, “The Storyteller Uprising” at Seattle’s Town Hall.  There are many experiments in developing trust, like NPR’s model for curating local bloggers as reporters in the Hurricane Ida and Haiti disasters.  Universities are also in the enviable position of having scholars with credibility in their field, given their intense and often lifelong research in a field.  Some universities are taking full advantage through platforms they manage, like the MIT Technology Review Others are wisely creating a crucible for the next generation of scholars, activists and journalists.  University of North Carolina is a great example of community scholarship, multimedia journalism and activism.  Seems like an unreachable goal, eh?  But check out the work created last fall by a group of 21 students and 5 faculty in the Galapagos Islands. http://www.livinggalapagos.org/

UNC living galapagos map

UNC living galapagos map

Living Galapagos has won several awards for innovation and journalistic quality – all well deserved, I think.  There is great storytelling by the residents, beautiful photography, and the unveiling of thorny issues about economics, tourism and sustainability.  Taken together, these can ignite passion in readers of the site.  But, as you also pointed out – how does one sustain the passion?  I did a cursory review of google looking for efforts to expand the message and link to others that can help, as Lance observed, to “take the news and translate it into things to do.”  It’s just not there.  Too bad.  Let’s hope there are other elements in the works.

I’m certainly going to keep an eye on UNC’s journalism program and share what I find here on campus.  We have a real connection to activism here at the UW through various programs like those at the Evans School of Public Affairs, which produces more Peace Corps volunteers than any other public university,  that may help our students create the stories AND sustain the passion.

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Update: The New York Times announced on January 20 that they will indeed begin to meter content, starting in 2011. Read the Times’ statement here.

Bloggers’ reactions? Mashable predicts that the number of sites linking to the Times will decrease, negatively impacting traffic, while most readers will move on to another news source after they reach their limit. TechCrunch breaks down the numbers and comes to a skeptical, yet optimistic, conclusion. PaidContent.org, an information company owned by Guardian Media Group, justifies the decision.

*****

The New York Times may be close to charging for online content.

According to New York Magazine, the venerable ”Gray Lady” is seriously considering a metered system that will allow consumers to read all of the paper’s content — up to a point. Once that limit is reached, the reader must pay for articles. This allows new visitors to explore the site while charging the heaviest users. Seems fair enough, right? The question is whether the Times’ audience will agree to pay or go elsewhere for their news. Read more…

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YouTube Preview Image

cheezburgerSeattle-based Pet Holdings, Inc., CEO Ben Huh (purveyor of beloved LOLcats and many other hilarious image macros) contracted with me to produce his Cheezburger Network’s 3rd Anniversary Video, an effort to celebrate the 3-year anniversary of icanhascheezburger.com and the 1 billionth collective view of the entire network’s user-generated video content.

As a new media producer and recent graduate of the UW MCDM program, I had been looking for Web video work and a means of applying the skills I had been developing as a graduate student.  About a month ago, Kathy Gill, one of the MCDM’s most popular professors (and exceptionally well established in the Seattle social media sphere, I might add) connected me with Huh via Twitter.  Huh has been in the process of hiring for various positions within his expanding Network and had been advertising such through his tweets.  However, at the time, the need for a video to celebrate Cheezburger’s birthday and billion video views had not completely arisen.  Only recently had the Cheezburger Network noted that they were approaching 1 billion video views, as the majority of their blogs’ entries have focused mainly on funny still images and memes.  Huh came up with the idea to produce the anniversary video (as well as to expand their video presence) in part based on conversations with me, and, I am certain, simply by looking at his sites’ video numbers.  As a fan of LOLcats, FAILs, and all things meme culture, I seemed like a really good fit for the project, and late one evening just before Christmas, we commenced work. Read more…

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photoToday I donated $10 to the American Red Cross to support the catastrophe in Haiti by texting “Haiti” to 90999. It was that simple (See actual screenshot at left).

As of a tweet this morning (Jan. 14), the Red Cross has already raised $3 million dollars through this mobile donation method.

Mobile phones have already been a prominent way of reporting the event, but they also provide a powerful, scalable way to collect the necessary financial support to aid relief efforts.

According to a NY Times article, the texted donations are being handled by a company called mGive, which started the campaign in a joint effort with the State Department and the Red Cross on Jan. 12. The $10 donation I made via mGive will be charged by my carrier, AT&T, which will relay the donation in full to the American Red Cross. mGive typically charges a licensing fee for its software platform, $4 to $1,500 a month, but has removed all fees for this fundraiser.

Unfortunately, CEO Tony Aiello says it typically takes up to 90 days for the charity to receive the donation, but the mGive is trying to expedite the process with carriers to get the money to the Red Cross as soon as possible. So while it feels immediate to make the donation, the impact of the donation is felt long after hitting “Send.” Hopefully this process will continue to improve. Read more…

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Friday, January 15, 2010 at 12:00 PM Pacific Time

In the third installment of our Emerging series, MCDM’s own Kathy Gill will talk with Scott Berkun about technology and public speaking, the challenges of Twitter for speakers, and how clear thinking and communication is at the heart of today’s economy.

Scott Berkun is the best selling author of The Myths of Innovation and Making Things Happen. He worked at Microsoft from 1994 to 2003 in the early days of the web; his work as a full time writer and speaker have appeared in The Washington Post, The New York Times, Wired Magazine, Fast Company, Forbes Magazine, The Wall Street Journal and other media. He taught a course in creative thinking for the MCDM and has been a regular commentator on CNBC, MSNBC and National Public Radio.

Scott’s popular essays and entertaining lectures can be found for free on his blog at http://scottberkun.com.

This discussion will be streamed on our  MCDM Livestream Channel.

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