In response to low prime time ratings, multimedia giant MTV is now creating a live talk show that uses various social media platforms during the program. Advertisers were convinced that this would be MTVs biggest daytime talk show since TRL … Continue reading
We’re big fans of New Influencers/Secrets of Social Media Marketing author Paul Gillin here in the MCDM. So we’re pleased to present his Skype Chat in my COM 581 Social Production and Digital Distribution class. I’ve also received a bit … Continue reading
Last week, I endorsed Barack Obama as America’s first “Social Media” President. Last night, we had a scintillating conversation as to whether it was social media that produced Obama’s victory. Our whip-smart students quickly concluded that it was impossible to … Continue reading
I wanted to address Adrianna’s comment from the COM 592 Wednesday night class that advertising is a necessary cost of business that must be included in any budget. The absolute best show on television right now is Mad Men, and it just … Continue reading
Twitter is remaining secretive but rumors are circling around after the latest round of musical chairs cost Jack Dorsey his CEO chair. One thing is for sure though, Twitter means business. And they will tell us how next year – … Continue reading
As Mark said we’ve been tweeting through out the class using the #uwmcdm tag so now we have a collaborative class note document that you can see at: http://twemes.com/uwmcdm Is this helpful? Has it been distracting? How did you all … Continue reading
Posted by Hanson: Ok, not a scintillating post title, but you students are the star attraction here, not me. A Top Blogger Sees an End to Blogging: the novelty of CEO’s “blogging” will end. They’ll just “communicate.” How We Use … Continue reading
Slider by webdesign