Tag Archives: digital media
Balancing the “Push” of Ads with the “Pull” of Social
Back in January, Proctor and Gamble kicked off the New Year with a shocking announcement for marketers. With a flat market share and under pressure from investors, the administrator of the world’s largest advertising budget announced it was eliminating 1,600 non-manufacturing … Continue reading
Flip the Media Goes to SXSW Interactive
Twitter: #FTMSXSW, @flipthemedia, #SXSWSea, #MCDM, #mobilepart Flip the Media is heading off to Austin, Texas this week for the SXSW interactive festival and oh… what a trip it’s shapin’ up to be. Six students from the MCDM program are … Continue reading
Taming the Digital Media Beast with Positive Parental Attention!
The television world has come a long way since the Saturday morning cartoon lineup I used to watch as a kid was the high-water mark of children’s entertainment. Now, my five children are growing up in a 24/7 connected universe … Continue reading
Come Hang With the FtM Crew February 10th at Big Time Brewery
Ever wanted to know exactly who are the folks involved with and working behind the scenes at this growing digital news site? Ever thought about contributing to Flipthemedia.com? Now is the time to come and chat with us in person. … Continue reading
Why I think CES matters
After the Consumer Electronics Show binge in Las Vegas last week, the guilt and remorse settle in — kind of like the day after Thanksgiving. Was it too big? Too flashy? Why did we collectively gorge on stuff that we … Continue reading
Trying to be Chic AND Geek for the Consumer Electronics Show
I’ve been reading the horror stories about surviving the mammoth Consumer Electronics Show with some trepidation. There’s Survival Gear for Battling 100,000 Nerds in a Desert. Then I spied our own intrepid Todd Bishop of GeekWire in his lovely fly … Continue reading
Why Netflix is Moving our Cheese
Last week, Netflix announced new pricing structure to split online streaming and DVD delivery into separate plans. So instead of paying a minimum $10 per month for both, users will pay at least $8 per plan, for a total of … Continue reading
A Note from the Director: The Year Ahead
I feel strangely satisfied as I conclude my fourth academic year as MCDM Director. This unusual feeling (it is for me!) began to develop late last month. At a Department of Communication faculty meeting, my colleagues enthusiastically supported our request … Continue reading
