In his timely book, CauseWired: Plugging In, Getting Involved, Changing the World (Wiley, 2008), Tom Watson tracks the growing trend of activists creatively using online media to generate new forms of involvement, support, and fundraising. Watson presents a series of case studies and anecdotes from his personal experience to analyze networked activism and provide a set of principles, as well as a few words of caution, for effective online organizing. Continue reading
Every single day people, arguable most, blindly accept companies’ TOS (“terms of service”). They unresistingly click “I Agree” to whatever legal jargon is in between them and their desired product or service. Why? People trust the companies have their best … Continue reading
This week, I started using Twitter after almost a year long hiatus with a few attempts in between. And now, I’m absolutely hooked. During my first class in the MCDM program, my professor encouraged us to play around with … Continue reading
Not so long ago, video experts would tell you that you didn’t need an High Definition camera if you were going to only upload your oeuvre to the Internet. Compression was so bad on sites like YouTube that your video … Continue reading
For those of you who may think Twitter is in a category of it’s own, check out the Nov 7 issue of Businessweek. A story titled Building a Better Twitter highlights the growth of the microblogging market. Twitter may have … Continue reading
MoveOn.org teams up with Shepard Fairey in a brilliant marketing move to vitalize their organization, gain exposure, and a free large clean mailing list. Continue reading
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