Tag Archives: obama
Obama Will Use YouTube to Address the Country on Weekly Basis
Obama will be the first president to use YouTube to address the nation. He will record weekly videos and then they will be posted in YouTube. These videos will be accessible through Change.gov I think this shows how Obama will … Continue reading
Ready, Steady, Sticker
MoveOn.org teams up with Shepard Fairey in a brilliant marketing move to vitalize their organization, gain exposure, and a free large clean mailing list. Continue reading
The Digital Media President
Last week, I endorsed Barack Obama as America’s first “Social Media” President. Last night, we had a scintillating conversation as to whether it was social media that produced Obama’s victory. Our whip-smart students quickly concluded that it was impossible to … Continue reading
Obama buys ad space inside video game
Obama is now targeting the young male audience (ages 18-34) from inside video games. In game advertising (IGA) or “advergaming” has been around for while. This is the first time a candidate has used video games to promote a campaign. … Continue reading
The Audience is Listening…filming, voting, Flipping.
Two interesting tidbits: (1) Multimillion dollar author Paulo Coelho wants his audience to do all the heavy lifting while he profits — asking them to collectively shoot a film for his book The Experimental Witch. As MCDM student Carie Burgess … Continue reading
