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Tag Archives: Social Media

Balancing the “Push” of Ads with the “Pull” of Social

Back in January, Proctor and Gamble kicked off the New Year with a shocking announcement for marketers. With a flat market share and under pressure from investors, the administrator of the world’s largest advertising budget announced it was eliminating 1,600 non-manufacturing … Continue reading


Infographic: Fortune 500 Companies Using Social Media Differently Than Before

It’s interesting the way social media strategists are constantly finding different ways to experiment with blogs, Twitter and Facebook. This happens at all levels for companies and organizations of all sizes, but perhaps it’s most intriguing as a case study … Continue reading


The Hunger Games – SXSW Start Up Accelerator Competition Winners

There is definitely a certain energy about SXSW Interactive and it’s not created by those up on stage. Many of my colleagues and others I spoke with  commented on the lack of new or different thinking emerging from the microphones … Continue reading


Digital Diversity 101 at SXSWi

The first thing that struck me as I walked into the session on Mining Diversity was the number of attendees in the room (or lack thereof). A whopping 21 of the 200 seats were filled. Yes, I counted. I then … Continue reading


Sharon Feder Says For Mashable, Its All About Community

Flip the Media was lucky enough to snag an interview with Mashable’s Chief Operating Officer, Sharon Feder. We spoke with her following the premiere of the startup documentary Control+Alt+Compete co-hosted with Microsoft. Showing no signs of stress around the soon … Continue reading


Flip the Media Goes to SXSW Interactive

Twitter: #FTMSXSW, @flipthemedia, #SXSWSea, #MCDM, #mobilepart   Flip the Media is heading off to Austin, Texas this week for the SXSW interactive festival and oh… what a trip it’s shapin’ up to be. Six students from the MCDM program are … Continue reading


Why I think CES matters

After the Consumer Electronics Show binge in Las Vegas last week, the guilt and remorse settle in — kind of like the day after Thanksgiving.  Was it too big?  Too flashy?  Why did we collectively gorge on stuff that we … Continue reading


Infographic–The 5 Minute Guide to Getting a Job in Social Media

 So here I am again, with another infographic. I mean seriously: how could we pass up an infographic on social media? It’s such an integral part of the MCDM, that we just had to give this one props…



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